NO.EL.


Client`s Objective

Expand in North America

Strategy

Identification of possible customers, promotion through participation in industry conferences, new marketing collateral and restyling of the company website.

  • Company and product launch.
  • Management of post-sales technical assistance.

Roberto Colombo, General Manager Noel:

“Through our collaboration with Nuove Sales in these 8 years, we were able to sell our machines to leading companies in the North American stretch film industry. The Nuove Sales team was able to present our products in the most efficient manner, clearly imparting the advantages and qualities that our machines bring to the industry, educating the market on our technologies.

Working with Nuove Sales allowed for a more complete management of the client’s needs, following on site the phases of installation, after-sales and customer service.”

  • Up to 40% of total turnover in North America

VALLA


Client`s Objective

Expand its presence in the American market.

Strategy

Market research, investigation and management of sales channels.

  • Repositioning the product line in the market.
  • Develop new sales channels.
  • New marketing collateral.
  • Costumer Service and post-sales support.

Mario Riva, General Manager Valla:

“It was a pleasure to work with Nuove Sales because they opened a branch for us in the US in a month, after having carried out a very detailed market investigation; they operated from the very beginning with a short-term goal of immediate sales and a long-term objective of creating a branched sales network. They managed to get in touch with clients that were inaccessible to us from Italy, and managed these business relationships with the professionalism of a large company. More so then their knowledge of the Italian language, the Nuove Sales team’s understanding of both the American and Italian mentality is fundamental. A double image that benefits all involved.”

  • 6 million USD in 3 years of sales activities.
  • In 2014, after 4 years of working with Nuove Sales, the company was acquired by a publicly-traded American business group, attracted by the product line and the results achieved by a small-to-medium sized business after just 3 years of commercial activity in North America.


Client`s Objective

Expand its presence in the American market.

Strategy

Market research, investigation and management of sales channels.

  • Repositioning the product line in the market.
  • Develop new sales channels.
  • New marketing collateral.
  • In-bound marketing activities.

ICI Caldaie


Client`s Objective

Expand its presence in the American market.

Strategy

Market research, investigation and management of sales channels.

  • identification of product mix for the north American market.
  • support in product certification process.
  • identification, recruiting and management of O.E.M. partnerships.

<b>Alberto Zerbinato, General Manager ICI Caldaie:</b>

“My experience with Nuove Sales is very positive because it allowed our company to tackle the American market as ‘Americans.’ From the beginning, we recognized the necessity of having someone who could help us enter the market, due to both the need for an analytical study of the market itself as well as a suitable method of approach.

Today we sell our most advanced products to certain American industrial partners, with whom we have entered into medium-term agreements. The Nuove Sales team continues to be our ‘American sales office’ specifically to maintain this indispensable approach.”

  • Within 3 years, 10% of company sales volume was achieved in North America.

VALFILM


Client`s Objective

Expand its presence in the American market.

Strategy

Market research, investigation and management of sales channels.

  • Identification of sales channels and recruitment of distributors to serve the final customers.
  • Coordinate with the parent company the production procedures necessary to reach the quality standards of the North American market.
  • Opening and management of the customer’s US subsidiary, including all logistics, after-sales, administration and finance.
  • Startup and management of the first production site the United States

Carlo Bergamaschi – General Manager Valfilm

The support of Nuove Sales was crucial in our entering into the U.S. and establishing our business successfully in the market.

In the first phase of this strategic project, Nuove Sales provided the contacts to analyze the ideal location for basing our warehouse in North America, the tax benefits relating to our direct presence in the US market, and all other aspect necessary to starting a thriving business in this country.

In the second phase, Nuove Sales provided us with close support in managing all aspects of our American subsidiary: from production to sales, growing the business until we were capable of increasing our investment and taking direct control of an established business structure.

Nuove Sales was the perfect solution to starting a business in the U.S.A.

  • Passed the threshold of sales needed to justify the first production plant in the USA